Continuing to reimagine their classic models, New Balance’s pig suede M997s strip down the panelling and add a sock construction over their REVlite midsole, giving new life to an old classic. One grey option has a darker grey on the N logo, heel pull, and sock liner, while a black model boasts an all black upper with white on the heel pull, tongue logo, and throughout the midsole for a balanced execution.

Available now in-store at both Packer locations and online at

New Balance M997DGR2 – Grey ($180)

New Balance M997DBW2 – Black ($180)

Four options from New Balance’s women’s collection include the newly revamped 574 and 247 and two 696 options in a classic mold. The S574 arrives in white with a grey heel cup and a red outsole with an improved FreshFoam midsole cushioning along with the newly-popular 247, which has mixed materials like leather and mesh in a gradient khaki on the sock-like upper with a contrasting white REVlite midsole. Two colorways of the classically-styled 696 with ABSORB cushioning have also hit our shops, one in a fall-appropriate cinnamon suede and leather upper with red stitching and another in light grey and white with hits of blue.

Available now in-store at both Packer locations and online at

New Balance WL696BB – Cinnamon/Tempo Red ($85)

New Balance WL696BB – Sea Salt/Pisces ($85)

New Balance WS574TO – White ($120)

New Balance WRL247CB – Bone/White ($80)

New Balance M997CSU “Bone Sunset” ($210)

Fresh off a well-received collaboration with Stance socks, New Balance’s M997 gets an eye-popping colorway with snakeskin accents. This Made in the USA model blends neutral colors with suede hits of salmon on the toe, olive on the heel, and textured brown snakeskin on the heel and logo for strong use of color blocking on this signature runner.

Available now at both Packer locations and online at

New Balance continues to re-imagine classics, and this 574S is a sleek model which appears in two colorways, one with a grey mesh sock upper with a mesh toebox which pairs with black suede on the upper. A black heelcap sits above a red cut-out on the heel of a new FreshFoam midsole for increased comfort. The lighter-colored model features white mesh and grey suede over a FreshFoam sole with black and red hits.

Available at midnight EST Friday, July 14th online at Also available Saturday, July 15th in-store at both Packer locations.

New Balance 574S – White/Black ($120)


New Balance 574S – Black/Red ($120)


Titolo x New Balance MRL247TI ($120)

Coming off a successful collaboration with Diadora, Switzerland’s Titolo strikes again with New Balance’s new go-to model, the MRL247. This  “Deep into the Blue” version opts for a dark blue navy and suede construction on the upper with a pink terrycloth “N” logo, contrasting pink and purple heel pulls, and Titolo-branded lacetips. A cream midsole is finished off with a classic gum sole to complete the timeless theme of summer.

Available tonight at midnight EST online at

After the release of multiple color options with the “Breathe Pack,” another trio of New Balance 247s arrive in suede.  Monochrome options in hemp, porcelain blue, and rose are available with perforated suede on the toe and a classic gum sole for a shoe that mixes updated tech with throwback styling.

All 3 styles are available now in-store at both Packer locations and online at

New Balance MRL247 “Suede” – Rose ($120)

New Balance MRL247 “Suede” – Light Porcelain Blue ($120)

New Balance MRL247 “Suede” – Hemp ($120)

After skyrocketing in the sock business with pairs in over 40 countries, California’s STANCE enters the footwear world with this collaboration with New Balance for a 997 and a 1978. The 997 appears in a palette of tan, coral, and blues with a band of marbled teal, meant to resemble Boston’s residential neighborhoods. Perforated suede, nubuck, smooth leather, and snakeskin-patterned leather trade places on the upper with a co-branded footbed featuring the coordinates of both company’s headquarters. The 1978 has a colorway based on the coastline of San Clemente, CA with the light shade of blue representing the sea and the beige calling sand to mind. A clean white Vibram outsole finishes off the lightweight 1978. Each pair comes with its own custom pair of STANCE socks and a custom box as well.

Both styles are available tonight at midnight EST online at

STANCE x New Balance M997ST ($240)

STANCE x New Balance ML1978ST ($180)

The 247 has been a strong new silhouette for New Balance. With a neoprene sock and engineered mesh on the toe, these monochrome “Breathe” pack options each feature a reflective “N” logo and a REVLITE midsole that provides lightweight cushioning. Four colors are available, with brighter options like sherbert and mint to give the wearer two bolder selections, while white and navy offer more classic choices.

Available now in-store at both Packer locations and online at

New Balance MRL247 “Breathe” – Triple White ($90)

New Balance MRL247 “Breathe” – Navy ($90)

New Balance MRL247 “Breathe” – Mint ($90)

New Balance MRL247 “Breathe” – Sherbert ($90)

Made in the USA New Balance top the list of premium quality footwear, and two arrivals for the ladies, a 1400 and a 998 are no exception with high-grade materials and soft ABSORB cushioning. The 1400 in a sea salt and storm blue combination has a trail-ready outsole under a premium suede and breathable mesh upper. An additional women’s 998 adds contrast on a light grey suede upper with hits of blue and orange. Off-white hits the toebox, collar, and ABSORB midsole to balance the colorway.

Available now online at

New Balance W1400CHS – Sea Salt/Sunrise ($170)

New Balance W998CHS – Sea Salt/Storm Blue ($180)

New Balance’s made in the USA summer offerings have trickled in with three men’s 997 options. For men, a baseball-themed 997 runner from the Courmarin pack is named for the smell of freshly-cut grass and is outfitted in pops of mint, coral and aqua in suede and mesh over an ENCAP midsole. An additional 997 runner takes its inspiration from baseball stadiums with darker hues of brown, black, and burgundy with a gradient midsole that fades from black to brown to white. A third baseball-themed men’s option is draped in white leather with 3M hits and a grey outsole.

All 3 styles are available now online at

New Balance M997DWB – Black/Brown/Burgundy ($230)

New Balance M997CDG – Sea Salt/Storm Blue ($210)

New Balance M997CHP – White/Blue ($220)